BRAND GUIDELINES

When it comes to creating your brand there are so many things that you are going to need to think about. Brand guidelines are all the things that you need to keep in mind for your brand. They are the rules which explains just how your brand is going to look as well as how it works too.

This is incredibly important pieces of information. Not only to ensure that customers recognise you and what you can do, but also that everyone within your company understands it too.

In the most part, brand guidelines include the following pieces of information:

• History and personality of your brand
• The mission statement or brand message of your brand
• Logo usage
• Colour themes
• Font style
• Images and photographs that work with the brand
• Business card and letterhead design to be used with standard company literature

At Coco Loco we understand that making sense of your brand guidelines isn’t always going to be easy. Particularly if this is new to you. That is why we are proud to offer our brand guideline as a service. We can give you all the expert advice that you are going to need to be able to put together your very own guidelines and make sure that your brand is exactly how you want it to be.